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Written by Don Reisinger


Nintendo loses nearly $1 billion as Wii sales plummet Wii_396x320
The Nintendo Wii was hit hard over the last six months.

During the six-month period ended September 30, Nintendo saw its financial performance decline significantly, the company reported in a financial earnings release today.
Nintendo generated 215.7 billion yen ($2.84 billion) in revenue during the six-month period, representing a whopping 40.6 percent decline compared to the same period last year. Even more concerning, Nintendo's net loss hit $926 million, down significantly from the $26 million it lost in the six-month period ended September 30, 2010.
Judging by Nintendo's earnings report, the company was hit by two main issues: hardware and software sales were off, and it was contending with an extremely strong yen. In fact, the company was forced to take a 52.4 billion yen ($690.5 million) foreign exchange loss, due to unfavorable exchange rates between with the dollar and euro.
But Nintendo's troubles selling products is arguably most troublesome for the company. During the six-month period, Nintendo was only able to sell 3.3 million Wii units around the world, down significantly from the nearly 5 million Wiis it sold in the prior year. What's more, the company's Wii software sales, which hit 65 million units last year, were down to just 36 million this year.
On the portable side, things aren't looking much better. Nintendo was only able to sell 3 million 3DS units and 8.1 million 3DS software units during the six-month period. With just 2.6 million DS units sold, Nintendo actually sold fewer portables this year than it did last year when the DS was the only portable family on store shelves.
Nintendo's troubles in the portable space, especially, have been well-documented. Earlier this year, the company launched the 3DS in the hopes it would take off like its predecessors. But it didn't. And after a disappointing 710,000 unit sales during the second quarter of the year, Nintendo was forced to drop the price of the 3DS to $169.99 from its initial price of $249.99.
Even with that price cut, however, it doesn't appear Nintendo has had too much success attracting customers to its 3DS. In fact, in the U.S. alone, it sold just 810,000 3DS units over the six-month period ended September 30.
Looking ahead, Nintendo says that it expects to ship 6 million Nintendo DS units during the full fiscal year, which is down from the 9 million units it initially planned to ship. Nintendo is holding firm to its estimates that it will sell 12 million Wiis and 16 million 3DS units this year. On the software side, Nintendo expects to sell 100 million Wii games and 50 million 3DS titles, down from 110 million units and 70 million units, respectively.


Thoughts? Nintendo I might be a little pissed off at you because of the Wii but im still rootin for you. The WiiU launch is important for your sake DO NOT MESS THIS UP!!!!!

Nintendo Network ID: KingreX32


Nintendo loses nearly $1 billion as Wii sales plummet Captaincanucksigcopy
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Wow. Nintendo's falling apart. ;|
October 28th 2011, 11:38 pmParagoomba
I'm scared pale
October 29th 2011, 12:47 pmSonicKnuckles
I have one question. Is Nintendo intentionally trying to go out of business confused
well its too late now to do anything differently. Thats why i keep saying the WiiU launch hasto be perfect or nintendo as we know it is screwed to hell.
Yeah, just wait until Skyward Sword hits store shelves, and receives the publicity it so well deserves. I can almost guarantee that Wii console sales will jump significantly. And don't for one second forget about Super Mario 3D Land and Mario Kart 7, which will most likely cause the same affect for the 3DS.
What's with all this doom and gloom? It's like every website wants Nintendo to fail just to have a huge story. Sad
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